Category Archives: Uncategorized

A few starter posts for new visitors

I’m on a list! Hello to anyone who has arrived here via’s 36 blogs by journalists, for journalists, which was published today (and updated in the future in January 2022).

If you’re struggling for work and interested in making the digital transition from being a print sub, then you’ll find a fair few posts here on that. It’s the reason I started this blog. In fact, I still think blogging is one of the easiest and cheapest (free!) ways to self-train in digital publishing. Just set up a basic blog on (or platform of your choice) and Google anything you get stuck on.

Having made the transition, I don’t keep this site updated. My main site is now at, which has evolved into a hub for work and other projects. (Future update: in 2022 I’ve transitioned again. Still working as a digital content editor but also working as a walking artist. Who knew?).

Meanwhile, here are five of the most popular reads from Subs’ Standards, which tell a story of digital transition that will probably become more of a historical document in time. Enjoy!

Thanks for stopping by.

2010 Subs’ Standards in review

The stats helper monkeys at mulled over how this blog did in 2010, and here’s a high level summary of its overall blog health:

Healthy blog!

The Blog-Health-o-Meter™ reads Wow.

Crunchy numbers

Featured image

A Boeing 747-400 passenger jet can hold 416 passengers. This blog was viewed about 5,800 times in 2010. That’s about 14 full 747s.

In 2010, there were 20 new posts, growing the total archive of this blog to 76 posts. There were 16 pictures uploaded, taking up a total of 6mb. That’s about a picture per month.

The busiest day of the year was August 11th with 700 views. The most popular post that day was 10 reasons Wanky Balls cockup may not be lazy journalism.

Where did they come from?

The top referring sites in 2010 were,,,, and

Some visitors came searching, mostly for my tornado hell, caroline phillips tornado, funny obama headlines, online tone, and gay dix.


These are the posts and pages that got the most views in 2010.


10 reasons Wanky Balls cockup may not be lazy journalism August 2010


‘My tornado hell’, my red pen heaven December 2008


RIP Sub-editing: Does email have a hyphen and does anyone care? – pt 3 April 2010


RIP Sub-editing: the rise of technology – pt 2 April 2010


Starter kit: how to blog for your company April 2010